Recently, according to Vietnamese mediaYouth DailyReporting,Online shopping of Chinese goods in VietnamAmong young peopleMore and more popular.

When it comes to the vitality of e-commerce in Southeast Asia alone, the most eye-catching thing is definitely none other thanIndonesia. McKinsey said in its analysis that Southeast Asia has the highest penetration rate of e-commercecountryIt is Indonesia and Singapore, among which Indonesia occupies Southeast Asian e-commerce51% of GMV increment,The penetration rate of e-commerce in the Philippines, Thailand, and VietnamAbout 15%.

However,What's special about Vietnam is thatIts territoryIt borders China, so it isChinaTransfer of processing and manufacturing industryPopular destinations for,In addition, VietnamIn the demographic dividend period,In 2022, GDP surged by 8.02%, and the market was full of vitality.

Driven by the continuous growth of the Vietnamese middle class and the increase in disposable income, fashion consumption in Vietnam has been steadily increasing. Vietnamese people still believe that when choosing goodsforeign countryGoods are more attractive than local brands and have quality assurance.

Vietnamese people spend an average of over7 hours, higher than the global average of 6.5 hours. The average daily mobile internet time is 3.5 hours, indicating the potential for e-commerceVery large.

Data shows that with the development of technology, consumers nowadays are increasingly inclined to focus on Online shopping on Facebook, Instagram, and e-commerce platforms. Facebook is currently the most popular social media application in Vietnam, with a penetration rate of 94%. Therefore, community marketing mainly based on Facebook is highly accepted in Vietnam, and placing orders and shopping during social networking and chatting is also one of the mainstream options for users.

As Alipay continues to be popular in Southeast Asia,Vietnamese youth have also startedEnthusiastic in searchingChinaGood goods on e-commerce platforms.In addition to a wide variety of products, Chinese products produced on a large scale are cheaper in price and shipping costs than local Vietnamese products, and even have shorter transportation times. 

Some ChineseE-commerce companiesWe will also set up warehouses near the China Vietnam border, so cross-border delivery to Vietnam can be made within eight hours. In addition, if the order is cancelled, the goods will not be shipped back to China, but will be stored in Vietnam. When encountering promotions, they will be put on e-commerce platforms for sale and can be delivered to customers within a day.

According to some Vietnamese sourcesTransport companyintroduceVietnam's demand for Chinese goods will reach its peak as the year-end approaches. Before the arrival of the Spring Festival, someVietnamese e-commerceThe company also specially sends employees to China to search for storage warehouses and prepare New Year's goods.WhenAfter the buyer places an order, the goods are stored in theIt can be delivered to warehouses within China for classification within 24 hours, followed by transportation to northern Vietnam, and then sent to various parts of the country. Generally, customers in Hanoi can receive Chinese goods within three days after placing an order.