The General Administration of Customs of China announced that it has officially approved the import of fresh durian from Malaysia that meets seven strict requirements into China. This decision marks a new level of cooperation between China and Malaysia in the field of agricultural trade, and is expected to bring huge business opportunities to Malaysian durian industry.

It is reported that the General Administration of Customs of China has carefully reviewed the entire process of durian cultivation, processing, packaging, storage, and shipping in Malaysia, and believes that it meets the relevant standards and requirements of the Chinese side. Therefore, it has decided to open up the market. This move is not only a recognition of the quality of Malaysian durian, but also a reflection of the deepening economic and trade relations between the two countries.

Malaysia's Minister of Agriculture and Food Security, Mohamad Sabu, stated that China has a strong demand for durian, and Malaysia will actively negotiate with durian farmers to help them export fresh durian to China. He emphasized that in addition to top durian varieties such as Cat Mountain King and Black Thorn, high-quality durians from rural areas in Malaysia will also have the opportunity to enter the Chinese market.

Malaysian durian industry welcomes this news. The President of Pahang Fruit Farmers Association, Ye Qiude, stated in an interview that after China approves the import of fresh durian from Malaysia, businesses can start shipping fresh durian to China as early as August. He expects that with the annual increase in durian production in Malaysia, more high-quality durians will enter the Chinese market to meet the needs of Chinese consumers.

It is worth mentioning that China is the world's largest importer of durian, accounting for over 80% of the global annual durian production. In recent years, China has successively approved the import of fresh durian from countries such as Thailand, Vietnam, and the Philippines.China approved imports in May 2011MalaysiaFrozen durian fruit pulp and puree with and without seeds, approved for import in 2018MalaysiaFrozen durian, but it has not been approved for importMalaysiaFresh durian.The opening of the Malaysian durian market this time will further enrich the choices of Chinese consumers.

Malaysian durian is renowned worldwide for its unique taste and rich nutritional value. Top varieties such as Cat Mountain King and Black Thorn are highly sought after. With the opening up of the Chinese market, Malaysian durian will have the opportunity to shine in the Chinese market.

However, some experts also remind that although the demand in the Chinese market is strong, Malaysian durian industry still needs to pay attention to quality control and market strategies. While ensuring the quality of durian, it is also necessary to pay attention to the demand and changes in the Chinese market, and develop targeted market strategies to ensure the popularity of durian in the Chinese market.

In addition, the General Administration of Customs of China has stated that it will continue to strengthen the supervision of imported durian to ensure that it meets relevant standards and requirements. At the same time, we also call on consumers to choose legitimate channels and reputable merchants when purchasing durian to ensure food safety and quality.