sinceSince the beginning of 2023, electric vehicles have become increasingly popular in Thailand. According to Reuters, among ASEAN countries, Thailand has the highest sales of electric vehicles,amongChinese brands have the highest proportion of electric vehicles.

The Thai people are actively responding to the trend of the new era, paying special attention to environmental issues, and promoting the development of Thailand's electric vehicle market. In discussions involving electric vehicles, BYD, Changan, and Tesla have shown the most outstanding performance in terms of mention frequency and participation.

Listening tools through social mediaDXT360, Dataset collected data from November 15 to December 16, 2023 to analyze the ranking of mentions of various electric vehicle brands on social media,Is it related toThe order quantity ranking at the 40th Thailand International Auto Show in 2023 is consistent.

From social mediaofAccording to the data, the three most frequently mentioned brands are consistent with the brands with the highest participation, all of which are pure electric vehicles. Among them, BYD ranks first, not only in terms of mentions, but also in terms of participation. Changan and Tesla are ranked second and third respectively.

Thai automotive mediaKun Racing commented that Chinese electric vehicles are gradually changing the landscape of the Thai automotive market, expanding the Thai new energy vehicle market. Thai think tank Kaitai Research Center predicts the proportion of pure electric vehicles in the Thai automotive market in 2024,Expected to increase to10% to 12%.

Jangsa, President of the Thai Automotive Research InstituteexpressIn recent years, China's electric vehicles have sparked a craze in Thailand, increasing the popularity of electric vehicles. Chinese car companies investing in Thailand have also brought supporting industries such as batteries, driving Thailand to establish an electric vehicle industry chain. All of these will help Thailand become a leading new energy vehicle market in ASEAN.

In addition to continuously improving their products, Chinese electric vehicle companies also inject vitality into the Thai electric vehicle market, which lacks talent. Nezha Automobile has participated in a collaborative project with the Thai Ministry of Education to provide new energy vehicle related technical training for teachers in relevant technical colleges in Thailand.

Great Wall Motors, in addition toLaunch new energyThe sedan will also be availableIn 2024, new energy pickup trucks will be launched in the Thai market. Thai automotive media comments suggest that Chinese electric vehicles have a variety of styles, high cost-effectiveness, environmental friendliness, and a good user experience. They constantly explore and improve performance, appearance, technology, and other aspects according to the needs of Thai audiences. With more and more Chinese electric vehicle brands entering Thailand, they will also bring the industry chain into Thailand, providing Thai people with more car choices.