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Indonesia's "Sniper" TikTok cross-border e-commerce business fully managed model
Release time:2023-08-04 Source: Qingqiao Number of views:

TikTok印尼小店入驻政策是什么?有哪些要求?【电商问答之家】

 

According to Reuters,recentlyTeten Masduki, Minister of Small and Medium Enterprises and Cooperatives in Indonesia, and TikTok in IndonesiaRelevant person in chargeMeet and express our gratitude to TikTokdomesticLaunch full hosting mode,Concerns that it may harm local small and micro enterprises, and TikTok has promised not to launch the model.

In recent years, the full custody model, as an emerging business model, has rapidly emerged and gradually swept across the cross-border e-commerce field.

The full custody mode refers to the enterprise entrusting all its operations and management work to a third-party service provider for processing,Enterprises can focus more on their core business,Reduce the Fixed cost of enterprises and improve the efficiency of capital use.

In cross-border e-commerce, the full custody modelThird party services, availableIncluding various links such as warehousing, logistics, customs clearance, payment and settlement. These tedious tasks are handled by professional third-party service providers,Not only can it solve the problems faced by traditional cross-border e-commerce, but it can also improve efficiency and reduce costs.

Many Chinese e-commerce sellers operate as cross-border sellers in China,openCross border stores "utilize online e-commerce platforms to complete transactions and settle payments,useFull hosting modeadoptlocalLogistics delivery of goods and completion of transactions,staySoutheast AsiacountrySales ratiolocalmoreCheap products.

But the rise of cross-border e-commerce platforms has sparked concerns in Indonesia abouthomeminor enterprisesMay suffer fromConcerns about impact,TikTokIs it in theIndonesiaCarry out e-commerceThe full custody project has also received attention as a result.Officials have stated that there is no longer a need to import goods that already have production capacity in China.According toTech in Asia reports that the Indonesian Ministry of Trade plans to modify online trade regulations to restrict the sale of imported goods on e-commerce platforms.

Director General of Indonesia Domestic Board of TradeIsy Karim stated that the new regulations involve a minimum unit price of $100 for products sold by foreign merchants on the platform, and social e-commerce will also be regulated as an online transaction. The specific implementation time of the rules has not been determined yet,Let merchants who are optimistic about this market face higher entry barriers.

Indonesia is currentlyThe most successful market for TikTok e-commerce, according to Momentum Works Southeast Asia E-commerce Report data, in 2022, TikTok e-commerce's total merchandise transactions in Indonesia reached $2.5 billion, accounting for TikTok's Southeast Asia regionMore than 50%.

TikTokIt has been stated that,I don't plan to create my own e-commerce products, nor do I plan to become a partner with IndonesiamainlandWholesalers competing with sellers,No plans to launch cross-border business locally,meetingsupportIndonesiaLocal small and medium-sized enterprisesdevelop.


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